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旅遊走向“産業經濟”

來源： 浏覽數【3333】 发布时间：2013/4/10 9:26:42

　　近日，北京植物园内桃花进入盛花期，桃红柳绿，春意盎然，吸引了大批游人前来赏花、踏青。新华社记者陈晔华摄

　　峨眉山门票从150元直接升到185元，香港迪士尼樂園最高提价幅度超过17%……刚刚过去的清明节假期，“涨价”成为各地景区的流行词汇。但是，在这股涨价风潮中，唯独北京的各个景区门票无一涨价。北京市旅游委发布的数据显示，清明假期我市共接待包含北京游客在内的国内旅游者253万人次，与去年基本持平；旅游总收入则达到11.4亿元，同比增长15.4%。在景区门票价格不变、旅游人数持平的背景下，旅游消费为何依然大幅增长？记者昨日调查发现，北京旅游业附加值的不断升高，是旅游消费增长的主因。

　　暖色的燈光映射在薄如蟬翼的牛羊皮上，鑼鼓伴奏的聲音時快時慢、忽高忽低。皮影人物齊聚的這一小小舞台，上演著一幕幕扣人心弦的悲喜劇。舞台前，來自世界各地的遊客屏氣凝神，靜靜欣賞著這種民間戲劇藝術。

　　這一幕，並不是發生在某個劇院內，而是4月4日晚上8時，什刹海皮影主題酒店大堂內的固定節目：皮影演出。

　　“看皮影戲是小時候最大的樂趣，沒想到在北京的酒店裏又能再一次感受到！”看完演出，來自山西的遊客李方贊不絕口。雖然一家三口入住酒店的價格不菲，但他覺得“很值得”。正是這種將皮影文化融入酒店經營的“混搭風”，給皮影酒店帶來了豐厚的收益。

　　“只要旅遊企業有創意，産品足夠出色，就能贏得遊客的青睐，獲得市場的回報。”北京市旅遊委相關負責人介紹說，清明節前，以市旅遊委推出的追尋紅色印記爲主題的旅遊推介活動爲代表，各區縣和旅遊企業組織了多種旅遊活動，旅遊消費的大幅上漲，正是得益于此。

　　事實上，遊客們來到北京，能玩、能消費的地方越來越豐富，旅遊業附加值就能不斷提高。市旅遊委相關負責人列舉了清明節期間旅遊消費的數據：節日3天，40家重點商業服務業企業累計實現零售額7.1億元，同比增長9.2%；外省市來京旅遊者的旅遊消費達8.2億元，同比增長16.4%。

　　“長期以來，旅遊業的發展模式和增長方式一直是‘以門票經濟打天下’。”北京交通大學經濟管理學院旅遊管理系教授王衍表示，要拉動旅遊消費總量，必須打破傳統發展模式、改變旅遊增長方式。未來旅遊業的轉型升級應該把吃、住、行、娛樂、購物和交通6個要素充分利用起來，將“門票經濟”轉變成“産業經濟”。

　　相關新聞

　　“北京禮物”下月亮相旅遊商品博覽會

　　記者日前從國家旅遊局獲悉，第五屆中國國際旅遊商品博覽會將于下月在浙江義烏舉行，而北京近年來著力打造的代表性旅遊商品“北京禮物”也將在博覽會上亮相。

　　北京市旅遊委相關負責人表示，即將參加博覽會的“北京禮物”將以2012年的第九屆“北京禮物”旅遊商品大賽獲獎作品爲主。其中不僅包括燒餅、燒肉、燒酒“密雲三燒”、房山石雕等區縣特色旅遊商品，還有王致和、紅星酒等老字號的新産品。

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‘Ah, that would be a great treat. Let us do that, in any case, Sir Thomas. Surely we can go in some back way so as to escape my wife’s notice if she is really waiting outside. It will do her good to wait: she is very impatient.’ The dinner consisted of stewed fish for the first course, and it was so thoroughly stewed that it resembled a thick soup. Then they had cold fish with grated radishes, and, finally, a composite dish of hard-boiled eggs, cut in two, and mixed with shrimps and seaweed. The table was cleared after each course before the next was brought, and the food was served in shallow bowls, which were covered to retain the heat. At the side of each person at table there were two cups. One of these contained soy, a sort of vinegar flavored with spices of different kinds, and in which each mouthful of food was dipped before it was swallowed. It is said that our word "sauce" comes from the Japanese (or Chinese) word which has just been quoted. The other cup was for sa-kee, a beverage which has been already mentioned in the pages of this book. They were not inclined to sa-kee; but the soy was to their taste, and Frank was especially warm in its praise. XXIII FERRY TALKS OF CHARLOTTE "Yes, I know. But you don't know even how your mother is acquainted with her." "Good gracious, why shouldn't I! As for you,--ha!--I'd as soon turn a commissioned rebel officer loose in my camp unparoled as you." "Z 5," came the faint rejoinder, "and reverse Y 4—most important—reverse Y 4." his debts out of the sale to poor people of old decayed provisions. The rend and crash, the tear of metal, wood and fabric as the craft dashed against a tree, was followed by a shrill scream from the stewardess. The war was scarcely begun when it was discovered that we had proclaimed hostilities much before we were prepared to carry them out. Our ships were badly manned, and therefore slow to put to sea, and the more alert Spaniards were busy picking up our merchant vessels. Not they only, but the French, Dutch, and other nations who had hoisted Spanish colours, were making wide devastation amongst our trading vessels. Walpole was compelled to issue letters of marque and licences to swarms of privateers, which issued forth to make reprisals. The Lords of the Admiralty, on the 1st of February, 1740, had ordered an embargo on all shipping except coasters, so as at once to keep them out of reach of the enemy, and to induce seamen to enter the navy; but on the 28th of March a petition from merchants and owners of shipping was presented, complaining of the hardships and the destruction of trade by it. The Lords of the Admiralty contended that such had been the complaints of injuries done at sea to our traders, that they had been compelled to impose the embargo in the absence of sufficient hands for men-of-war. They now took the embargo off foreign ships, and gave notice to English owners that they would take it off altogether, on condition that the owners and masters of vessels would enter into an engagement to furnish a certain number of men to the navy in proportion to the number of hands in each trader. This also was denounced as a most oppressive measure, and the Opposition represented it as intended to make the mercantile community sick of the war. Driven, however, to extremities, Ministers would not listen to these arguments; a motion was carried sanctioning this plan, and then the merchants came into it. "Wages!—wot are you wanting wages fur, young r?ascal? You're working to save money, not to earn it. You wait till all yon Moor is mine, and Odiam's the biggest farm in Sussex, before you ask fur wages." "I'm shut of her!" "What! do you mean her to hang old Edith?" "Not so, my lord," said Isabella, at the moment entering the hall, attracted by the loud tones of De Boteler's voice; "not so, my lord; the tumbrel is not for such as he, however rude his bearing. My Lord de Boteler," turning to the monk, "has doubtless given you an answer—retire, and do not farther provoke his wrath." "But who may you be, stranger, who thus interest yourself for the injured?" asked the monk, "or why this disguise?" HoME 台湾老妹妺中文娱乐玩ENTER NUMBET 004www.zhjss.com.cn
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